Someone asked the other day why some photographers using Print Shop seem to be selling their prints “quite cheaply”. "I can understand that there is potentially volume in art prints that isn't there with portraits. But I still wonder how a client might feel if the price is significantly lower for an art print." I think there are a few questions here — does the difference in price matter? Are people undercharging? — and anyway, how much should you charge? I'll leave the last one for later, but meantime… 1. Why might you need to charge differently for your art versus To View More >>

We saw this beautiful album by DeRay and Simcoe Photography as it went through the bindery. For a little something different, they photographed the album for us! Take a look at their great photos of the main album and copy, and some words about the big day. "Kathryn and Kirk have been the easiest clients to work with since they booked their wedding with us more than 12 months before the big day. A late September wedding, the weather forecast wasn’t great for the day but they weren’t too worried and went ahead with their 'plan A' with no dramas at all." "Their To View More >>

The festive season is a great time to promote yourself and let your clients know how much you appreciate them. There's no doubt that photographs make fabulous personal gifts, especially in a nice mat, frame or canvas.  Personal touches, and adding value to packages, are good ways to have an impact without breaking the bank. 1. Give something away! Everyone loves a freebie. This could be a loose or matted print, or even a Canvas. These items have relatively short turn-around times, so as long as you hold the giveaway far enough in advance, they will have them by To View More >>

At-home portrait shoots are an ever-growing trend, and we're completely on board with that. Catherine Cattanach was asked by Gale and her partner Aurelian  to photograph their family as they welcomed little Gala into their lives. Catherine photographed Gala's older sister Aurelia as a newborn, so she was thrilled when Gale and Aurelian asked her back. She spent the morning at their home in Paekakariki, documenting some quality time together. Gala is such a chilled-out little soul, says Catherine, while wee Aurelia was full of beans.  To View More >>

Panorama flushmounts are our fastest growing album category. Many photographers love the fact that the prints are creased, not cut, at the spine, that we offer both Fine Art (inkjet) and traditional photographic printing, and that our optional medium-weight pages mean you'll have a sleeker looking album, and can include more layouts. So here’s the thing: Is this the first you've heard about our Panos? Or maybe you never got round to ordering a sample? Now's the time! Get 50% off with our special offer. Order a Panorama Sample Album now, ready for January delivery, To View More >>